“So… wait… are you like… a copywriter?” If I had a dollar for every time someone asked me that, I’d be sipping golden milk in a solar-powered treehouse by now. It’s a fair question. The term brand messaging consultant sounds fancy—and maybe a little mysterious. But...
Let’s be honest: your lead magnet is kinda like a first date. You're hoping for a connection, aiming to impress (without trying too hard), and praying they don’t leave thinking, “Well, that was a waste of time.” So, here’s the million-dollar question: If your lead...
Let’s get real: you’re doing “all the things.” You’re posting content, showing up on stories, maybe even dabbling in funnels. Leads trickle in, and you cross your fingers. But then… crickets. They ghost you. No sales. No replies. Just a growing list of “maybes” and...
