You’re showing up. You’re posting consistently. Your offer is solid. And yet… The clicks aren’t coming. The DMs are quiet. The sales feel harder than they should. Here’s the truth most marketers won’t tell you: Your message isn’t broken, it’s just blurry. And blurry...
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What I Actually Do as a Brand Messaging Consultant (Hint: It’s Not Just Copywriting)
“So… wait… are you like… a copywriter?” If I had a dollar for every time someone asked me that, I’d be sipping golden milk in a solar-powered treehouse by now. It’s a fair question. The term brand messaging consultant sounds fancy—and maybe a little mysterious. But...
If Your Lead Magnet Was a First Date, Would You Call Back?
Let’s be honest: your lead magnet is kinda like a first date. You're hoping for a connection, aiming to impress (without trying too hard), and praying they don’t leave thinking, “Well, that was a waste of time.” So, here’s the million-dollar question: If your lead...
You’re Losing Sales Without This: The Underrated Power of Email Nurture
Let’s get real: you’re doing “all the things.” You’re posting content, showing up on stories, maybe even dabbling in funnels. Leads trickle in, and you cross your fingers. But then… crickets. They ghost you. No sales. No replies. Just a growing list of “maybes” and...
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